Home services — roofing, HVAC & remodeling
Power dialer for a 10-person home services company
Last updated 27 August 2026
Short answer
A 10-person home services company on DialSheet pays $116 a month for software (4 three-seat packs at $29) plus roughly $170 of usage billed by its own Twilio account — about $286 a month all in, or $3,432 a year, which works out at $0.011 per dial across roughly 25,200 dials a month. The same 10 seats on Dialpad cost about $150 a month in licence fees alone, before telephony.
Home services calling is seasonal, local and mostly aimed at two lists nobody works hard enough: past customers and unsold estimates. DialSheet is free up to 500 leads and $29/month per three-seat pack after, with calls at roughly $0.014 a minute on your own Twilio. A four-person office is $58 a month in software and about $25 in telephony — small enough that a single booked roof pays for years of it.
The numbers for 10 reps
- Software, per month
- $116 (4 × 3-seat pack)
- Twilio, per month
- ≈ $170
- All-in monthly
- ≈ $286
- All-in yearly
- ≈ $3,432
- Dials per month
- 25,200
- Cost per dial
- $0.011
Assumes 120 dials per rep per working day, a 15% connect rate and 3-minute average conversations over 21 working days — working estimates for call staff on a power dialer, not a quote. Telephony is billed to your own Twilio account at ~$0.014/min plus ~$1.15/month per number.
Why the usual dialers misprice call staff
Most contractors do not have a dedicated call centre; they have two or three office staff who dial between other jobs. Per-seat contact-centre software is priced and shaped for a room of full-time agents, so contractors either overpay or default to calling from a mobile with no record of what was said.
What 10 seats costs elsewhere
List prices as of August 2026 for the tools a growing home services company actually shortlists. Per-user figures are approximate and several vendors quote rather than publish.
| Tool | Per user | 10 seats/mo | Trade-off |
|---|---|---|---|
| DialSheet | $9.67 effective | $116 | you connect your own Twilio and pay carrier rates |
| Dialpad | ~$15–25/user/mo | $150–$250 | built as a phone system first — the sales dialer sits in higher tiers |
| JustCall | ~$19–89/user/mo (annual) | $190–$890 | the dialer is gated above the entry plan, and the team tiers carry a two-user minimum |
| RingCentral | ~$20–45/user/mo | $200–$450 | a business phone system rather than an outbound sales dialer |
| CallHub | ~$25+/user/mo plus usage | $250–$500 | credit-based billing on top of the seat makes the real cost hard to predict |
| Aircall | ~$30–50/user/mo | $300–$500 | seat minimums apply and the power dialer needs the Professional tier |
Against Dialpad at list price, a 10-seat home services company on DialSheet Pro saves roughly $408 a year in software — about 1× the licence cost — before adding your Twilio usage of roughly $2,040 annually.
How call staff actually run it
The list is storm-affected addresses, past customers and unsold estimates; the scoreboard is booked inspections. This is the loop between them.
01Turn a storm map into a call list
Storm-affected address lists import as CSV with address, roof age and carrier fields intact as custom fields. Tag by storm date and neighbourhood so canvassing and calling work the same territory instead of duplicating each other.
02Call every unsold estimate again
The highest-conversion list a contractor owns is people who got a quote and did not buy. Tag estimates by date and value, filter to unsold above a threshold, and work them on a schedule instead of when someone remembers.
03Keep local caller ID
Homeowners answer local numbers. Because numbers come from your own Twilio at about $1.15 a month, holding a number in each area code you serve costs a few dollars a month rather than a per-line fee.
Running 10 call staff rather than three
At 10 seats the problem stops being cost and starts being visibility. The team leaderboard shows dials, connects, connect rate, conversations and talk time per rep over 7-day, 30-day and custom ranges, and exports to CSV for your own reporting. Each rep can hold a dedicated Twilio number so callbacks reach the person who made the call, and leads are either assigned per rep or worked from a shared pool. On Pro, recorded calls are transcribed and graded against a call script you define, which turns “why is that rep behind” into a per-checkpoint answer instead of a hunch.
Seats stay in 3-seat packs at $29 a month, so growing from 10 to 16 costs $58 more per month — not $90 more, which is what the same six people cost on a per-user plan.
These are residential calls
Calling homeowners puts you under the US Do Not Call Registry and the TCPA, including state-level registries and calling-hour limits. Past customers with an existing business relationship are treated differently from cold storm lists — but the exemption is narrower and more time-limited than most contractors assume. Scrub cold lists, honour opt-outs, and keep the internal DNC list current. Orientation only; confirm current rules for your states.
Questions call staff ask
What does a dialer cost for a roofing or HVAC company?
A four-person office is $58 a month on DialSheet plus roughly $25 of Twilio usage — two three-seat packs at $29 each. Contact-centre platforms aimed at contractors commonly start at $89–149 per user per month.
Can we use a local number for each area we serve?
Yes. Numbers are bought through your own Twilio account at about $1.15 a month each and can be assigned per rep or per campaign, so local presence in several area codes costs a few dollars monthly.
Is it worth it if we only make 50 calls a day?
At that volume the free tier may cover you entirely — it includes 500 leads and 500 calls a month for one person. The value is less about dial speed and more about every call being logged against the customer record rather than lost on someone's mobile.
Can we call past customers for maintenance?
Yes, and it is usually the best list you have. Tag by install date and service type, then filter to the cohort due for maintenance. Note that existing-business-relationship rules around DNC are narrower than people expect — check the current position.
Start dialing free
500 leads and 1 seats at no cost, on your own Twilio account. Pro is $29 a month per 3-seat pack when you outgrow it — never priced per user.
Other home services company team sizes
- Dialers for home services — roofing, hvac & remodelingthe trade overview, any team size
- home services company with 3 reps$29/mo software
- home services company with 25 reps$261/mo software
- home services company with 50 reps$493/mo software
Compare against what you use now
- DialSheet vs Dialpad~$15–25/user/mo · per-seat
- DialSheet vs JustCall~$19–89/user/mo (annual) · per-seat
- DialSheet vs RingCentral~$20–45/user/mo · per-seat
- DialSheet vs CallHub~$25+/user/mo plus usage · per-seat plus credits
Similar trades
- Property managementTeams calling prospective tenants, owners and renewal lists.
- Auto dealership BDCBusiness development centres calling internet leads, unsold showroom traffic and service reminders.
- Debt settlement & credit repairConsultants calling consumers carrying unsecured debt into enrollment.
- Final expense insuranceAgents calling direct-mail and aged leads to place small whole-life policies.
Guides worth reading next
- What a power dialer actually costs2026 price survey across 10+ tools
- Twilio cold calling costthe wholesale maths behind these numbers
- DNC and TCPA basicsthe regime consumer dialing sits under
- Warming up a new numberkeeping answer rates up as volume climbs
- Calls per day before spam-likelyhow fast a number burns at team volume
- Cold call script templatesscripts new reps can follow on screen